DEMAND GENERATION MARKETING ASSOCIATE

You're looking for a team where you can drive decisions, be challenged and build a powerful and novel product. You want to collaborate with smart, creative, and energetic people. You’re comfortable with being uncomfortable. You look for projects where you can learn new technologies and techniques. You’re comfortable designing, developing, testing, and launching software. You’re creative. And if this sounds like you, you sound like someone we want on our team.

We're creating a platform to help understand and explore online communities. Day-to-day you’ll work with a rapidly growing team of software engineers, front end engineers, and data-scientists. You'll build out systems that can scale and are reliable. Collaborating will be huge, and there's a lot to do - there's no shortage of exciting work. There are a lot of resources available to us and you'll be early in the company. You’ll have a huge impact.

New Knowledge is on a mission to defend public discourse. We build products that repair online communities, identify manipulation, and help them communicate more authentically. In a world where social media is being manipulated on a massive scale, this is no small task. We care about protecting communities, brands, and companies from being targeted by the spreading of disinformation. The kind of people who work with us have to be passionate about that challenge and mission.

As a the Demand Generation Marketing Associate at New Knowledge you will be responsible for driving lead and opportunity generation, and assist in converting sales opportunities into closed business.

Important things in no particular order:

  • We have revenue and are VC funded, but this isn’t a Redbull-fueled, brogrammer kind of place.
  • The company is based in Austin, and we give preference to candidates who already live in Austin.
  • We're building applications from scratch and have the ability to build in the most relevant, latest technologies.

Responsibilities:

  • Plan, execute, and optimize new customer acquisition campaigns and programs across a variety of channels including email, content syndication, events and more.
  • Set overall goals and budget, and track campaign and portfolio performance.
  • Own programs from initial conceptualization, execution of the creative process, program execution, and success measurement.
  • Work closely with Leadership and Operations to drive functional alignment and measure marketing driven pipeline.
  • Liaise with product and customer success to stay updated on new product and feature needs at different stages of the buyer’s journey.
  • Stay up-to-date with industry trends and map initiatives to a campaign calendar.
  • Skills and personality to operate effectively in a very fast-paced, complex business
  • Own and drive the calendar of integrated programs and communicate program timing with sales to ensure timely follow-up of incoming leads.

Requirements:

  • 3+ years of highly analytical experience in B2B marketing
  • A high-energy, creative, and resourceful self-starter who demonstrates outstanding leadership skills, business ownership, and personal accountability.
  • Experience with Hubspot.
  • Attention to detail and ability to multitask.
  • Ability to write compelling copy.

Perks:

  • Competitive salary and healthcare
  • A business that trusts and embraces technology
  • A leadership team that wants to do it right and is open to new ideas
  • Flexible work hours
  • Ability to work from home
  • Lots of available and free parking
  • Unlimited vacation (and no, that is not code for you never take a vacation, we encourage and value time off)
  • Stocked kitchen full of healthy snacks
  • Professional development opportunities

Email [email protected] with your resume to apply.